Comparisons / Profinder
Atlas or Profinder? An annual contract or a program that does the searching.
Profinder is an established Finnish target group service that also offers consumer data. Atlas is a program on your computer: it reads the register and companies' own websites at search time and puts new companies and signals first.
The short answer
Which one suits you.
Choose Profinder if you
- need consumer data (B2C) from the same service
- want payment delay data, vehicle data or housing company renovation data
- want printed letter mailings done for you from start to finish
- sell only in Finland
Choose Atlas if you
- want new companies right after registration
- want buying signals on the same row as the company
- sell to several countries for the same price
- do not want an annual contract or a setup fee
Price
The first year. Worked out the same way.
Profinder has an annual price and a one-off setup fee. Atlas is billed in two-month periods with no setup fee.
Profinder B2B
€4,040first year
From €3,540 a year plus a one-off €500 for setup and training. Pipedrive, HubSpot, Salesforce and Dynamics integrations are priced separately.
Atlas Desktop
€3,600/ year + VAT
€600 per two-month period, no setup fee. 92 countries for the same price.
Profinder's price list does not say whether the prices include VAT. Source: profinder.fi/hinnasto, retrieved 14 October 2026.
Side by side
The differences at a glance.
| Profinder B2B | Atlas | |
|---|---|---|
| Price | From €3,540 / year + €500 setup | €600 + VAT / 2 months |
| Where the search runs | In Profinder's service, from a ready-made database | A program on your computer reads the sources at search time |
| Countries | Finland (plus a separate Profinder Sweden) | 92 countries for the same price |
| New companies | Not mentioned separately | Daily from the register to the top of the list |
| Buying signals | Not mentioned in the price list | New company, public procurement, municipal purchase invoices, changes in the register |
| CRM | Integrations, priced separately | Built-in CRM: lead bank, deal / no deal / maybe later, reminders, worklist and team contact history. Hot leads also go to your own CRM automatically. Included in the price. |
| Consumer data | Yes, more than 3.9 million consumer contacts | Not at all |
| Getting started | Contact request | Download and run, no sign-up and no card |
Questions
Questions about Profinder and Atlas.
How much does Profinder cost?
In Profinder's price list the B2B target group service starts at €3,540 a year, and setup and training cost a one-off €500. Integrations and the API are priced separately. Retrieved 14 October 2026.
Why is Atlas a program and not a service?
Atlas runs the search on your computer and reads the register and the company's own website when you search. The data is current as of your search, not a copy from some earlier update round.
Does Atlas have consumer data?
No. Atlas is made for selling to businesses. If you need consumer target groups, Profinder is the right choice for that.
Can I try Atlas before buying?
Yes. You download the program and run a search with no sign-up and no credit card.